Books in English

Вид:

Ерік Шмідт, Джонатан Розенберг, Алан Ігл

2015, John Murray, 305 с.

You can buy this book in russian translation, book title "Как работает Google." Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coa ...

Ціна: 553 грн.

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Brand Together: How Co-Creation Generates Innovation and Re-energizes Brands

Ніколас Інд

2012, Kogan Page, 256 с.

Any business that wants to continue growing has to consider new ways of developing and engaging with customers and clients. Innovation and co-creation have emerged as the key topics in the post-recession business environment. Brand Together will sh ...

Ціна: 888 грн.

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Customer Care Excellence: How to Create an Effective Customer Focus

Сара Кук

2011, Kogan Page, 288 с.

You can buy this book in russian translation, book title "Клиент в фокусе. Как поместить интересы клиента в центр внимания вашей организации." With more choice than ever before, customers today have high expectations of products and services. Busines ...

Ціна: 888 грн.

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Embodied Leadership: The Somatic Approach to Developing Your Leadership

Піт Хемілл

2013, Kogan Page, 280 с.

We dont need leaders who know about leadership - we need leaders who embody the capacity to lead in the midst of ambiguity and complexity. The concept of embodied leadership is derived from somatic coaching, a unique approach that brings the body for ...

Ціна: 1317 грн.

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Private Label: Turning the Retail Brand Threat Into Your Biggest Opportunity

Кіт Лінкольн, Ларс Томассен

2009, Kogan Page, 320 с.

Private labels, also known as “store brands” or “house brands,” have long been associated with inexpensive name-brand knockoffs. In recent years, however, retailers have begun marketing higher-quality products under their private labels. The result h ...

Ціна: 533 грн.

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Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work

Джуліан Каммінс, Родді Маллін

2010, Kogan Page, 280 с.

You can buy this book in russian translation, book title "Стимулирование продаж. Распродажи, подарки, скидки, купоны и другие инструменты повышения спроса." Sales promotion is one of the most powerful weapons available to sales and marketing staff, a ...

Ціна: 888 грн.

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Strategic Business Planning: A Dynamic System for Improving Performance & Competitive Advantage

Клайв Рідінг

2004, Kogan Page, 352 с.

You can buy this book in russian translation, book title "Стратегическое бизнес-планирование." A clear and robust business strategy is essential to any successful enterprise. It must be understood by employees, customers, and stakeholders, and must ...

Ціна: 1066 грн.

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An Introduction to Human Resource Management: An Integrated Approach

Майкл Нієто

2016, Pan Macmillan, 320 с.

Through a practical, integrated approach, this text offers a concise and accessible introduction to human resource management. The book is contemporary and up to date, with engaging cases and activities positioned throughout the book which fully in ...

Ціна: 1383 грн.

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Pink Brain, Blue Brain: How Small Differences Grow into Troublesome Gaps - And What We Can Do About it

Лісе Еліот

2011, Oneworld Publications, 432 с.

Turning conventional thinking about gender differences on its head, Lise Eliot issues a call to close the troubling gaps between boys and girls and help all children reach their fullest potential. Drawing on years of exhaustive research and her own ...

Ціна: 381 грн.

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Who Can You Trust?: How Technology Brought Us Together and Why It Might Drive Us Apart

Рейчел Боцман

2017, Penguin, 336 с.

If you cant trust those in charge, who can you trust? From government to business, banks to media, trust in institutions is at an all-time low. But this isnt the age of distrust -- far from it. In this revolutionary book, world-renowned trust expert ...

Ціна: 662 грн.

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Free Ride: How the Internet is Destroying the Culture Business and How it Can Fight Back

Роберт Левін

2012, Vintage, 320 с.

How did the newspaper, music, and film industries go from raking in big bucks to scooping up digital dimes? Their customers were lured away by the free ride of technology. Now, business journalist Robert Levine shows how they can get back on track. ...

Ціна: 297 грн.

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How to Win Friends and Influence People (Vermilion Life Essentials)

Дейл Карнегі

2019, Vermilion, 304 с.

You can buy this book in russian translation, book title "Как завоевывать друзей и оказывать влияние на людей" You can buy this book in ukrainian translation, book title"Як здобувати друзів і впливати на людей." You can go after the job you want...an ...

Ціна: 454 грн.

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Books in English

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